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Practical Tips For How And Why To Use Social Media What is social media and why should it matter to you? It is really pretty simple; social media, blogging, podcasts, and webinars are “tools” that enable you to become visible and credible to your target market and referral sources and enable you to build, maintain, and expand relationships. Potential clients will also more likely find you if they search your legal specialty on Google. |
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How To Prepare A Business Plan That Will Make You More Successful As we approach 2010, have you started to prepare your 2010 business plan? If not, you are not alone. You may be wondering: Why should I prepare one? The answer is quite simple: Time and energy are your most important assets, and you must use your time and energy wisely. I like a quote attributed to Jim Cathcart and others: “Most people aim at nothing in life and hit it with amazing accuracy.” Preparing a business plan will help you identify... |
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Leadership For The Recession And Beyond The Practical Lawyer - Practical Sucess, October 2009 |
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What Does It Take To Make Rain? The Practical Lawyer - Practical Success, August 2009 |
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Rainmaking: Talent Is Overrated The Practical Lawyer: Practical Success June 2009 |
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Becoming Remarkable The Practical Lawyer - Practical Success, April 2009 |
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The Path to Partnership Making partner is an event. Becoming a successful partner is an achievement. |
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Client Development - In a Nutshell Clients are a lawyer's most important asset. Yet, many young lawyers do not know where to start. I have some thoughts I call client development in a nutshell. |
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Unlocking the Secrets to Developing Your Future Rainmakers Each associate comes to a point when their ability to produce good work is not enough for them to have a successful and fulfilling career. While they want to become successful at developing business, the transition from focusing on getting hours to focusing on getting clients is daunting. It's all about learning how to change. |
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TYLA eNews, July 2007: Focus on Your Future Throughout my legal career, helping younger lawyers achieve their own career success and satisfaction is important to me. Since I owe much of my own success to knowing what I wanted to achieve in the future and focusing on that, I have always stressed the importance of setting future goals and having a plan to achieve them. Many young lawyers have wondered why setting goals and having a plan to achieve them is important. I hope what follows will give those who wonder an idea. To read the rest of this article, download the pdf. |
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Developing Peak Selling Practice Groups and Rainmaker Junior Partners: A Game Plan for the Business Development Professional - LSSO Review Q307 "Cordell, you are not a real lawyer. You are nothing but a salesman." With those words, a former partner thought he had paid me the ultimate insult. Instead, he helped me understand what you, as business development professionals, deal with every single day. Business development for lawyers is frankly not very complicated. I think your biggest challenge is finding creative ways to get lawyers away from their desks to actually do it. As a lawyer who has spent a career "selling," I believe you can make a significant impact with practice groups and junior partners by starting with the basics. In this article I want to share with you how you might help them get started. To read the rest of this article, download the pdf. |
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ALM's Marketing The Law Firm, August 2007: Career Success and Life Fulfillment Discover how attitude and vision will affect your career development, and learn what to do. Plus, get "Top 10 Tips for Career Success and Life Fulfillment." |
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NYSBA Perspective, Spring 2007: Making 2007 Your Best Year Ever Interestingly, many of the people who are truly successful also have a great personal life and are very family oriented. How can this be so? You'll find the answer, and much more, in this article. |
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The Practical Lawyer October 2007: Developing The Next Generation Of Remarkable Lawyers Learn how to connect with the "next generation," the business case for developing them, and specific ideas on how to do it. |
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The Practical Lawyer April 2007: Building The Next Generation Of Rainmakers Good rainmaking doesn't require a "personality type"; it requirres planning, mentoring, and a continuing effort by the firm and its lawyers. |
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Crossroads: Texas Bar Journal, February 2006: Strategy for Career and Life Oct. 9, 1978, was the coldest October 9th in recorded history in Roanoke, Va. I had been married for eight years and had practiced law for seven years. Although I had a good life and career, the events of that day brought me to a crossroads that motivated me to map out my future success and a plan for how to achieve it. |
